In short
Instagram rewards showing up often, and the hard part is knowing what to show. The ideas are already in your week: what people ask you, what you make, and what goes wrong.
Where to find ideas
- Your direct messages and comments. Every question is a post.
- Your process. How you make, pack or fix something looks interesting to people who do not.
- Your customers' results, with their permission.
- Mistakes, and what you changed.
- The most common thing people get wrong in your field.
15 post ideas
- A behind-the-scenes look at one task.
- Before and after.
- Five questions customers ask, answered.
- A mistake and the fix.
- A day in the life.
- A myth versus the fact.
- A mini-guide to one thing you know well.
- A checklist people can save.
- A comparison of two options, and when to pick which.
- A customer story, told in six slides.
- A tool or product you use, and why.
- A glossary of terms in your field.
- A template to copy.
- A weekly routine.
- A recap of what you learned this month.
Photo, carousel or reel?
Anything with steps, lists or comparisons works best as a carousel, because each slide holds one point. See Instagram carousel ideas and how to post on Instagram.
Questions
What should I post on Instagram?
Answers to questions people already ask you, how you work, and lists or steps in a carousel they can save.
How do I find Instagram post ideas?
Read your messages and comments, and write down what people ask. Each question is a post.
Make this post now
Describe the idea. You get one designed image with your words on it, ready to post.
Try for free nowNo sign-up needed to try. The free plan exports with a small carouselgen.com mark.